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Podcast Episode 007: A Baseline for How COVID Has Affected Multiple Therapists

A Village of Resources· Podcast

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In this Post: In this episode, Ali and Beca explore a baseline for how COVID has affected multiple therapists. With interviews from 7 different people connected to the massage industry, they paint a broader picture of how this pandemic is hitting our industry. 

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007: A Baseline for How COVID Has Affected Multiple Therapists

In this episode, we wanted to get a baseline for how the COVID situation has landed in the massage industry. We wanted to hear from a variety of voices. Of course, we have our own personal experiences and views of how things will roll out moving forward. But we wanted to collect perspectives from others in the industry, educators, practitioners in private practice, spa owners, therapists who stopped working, and those who did not.

So, to kick things off, we interviewed seven people connected to massage. These individuals are located in two different states and paint a broad picture of how this virus has impacted our industry. Some are thinking outside the box. While others are simply trying to survive. Please join us as we explore these perspectives.

Dana Armstrong

Director of the massage department at the Colorado Northwest Community College, Dana talks to us about converting her curriculum to an entirely online platform. Which, she admits was challenging. Why she thinks her students are prepared for massage in the real world. And silver linings for the massage program at her school that could result because of the COVID crisis.

Tara Kinnamon

A student in Dana’s program, Tara talks about the struggles of being a massage student in the online world. In spite of these struggles, Tara still remains optimistic! Expressing that she still feels prepared for her future in the massage industry.

Maia Gaddess

Align with The Massage Business Mama Episode 007

Maia Gaddess, a Licensed Massage Therapist, talks about operating her private practice in Sandpoint, Idaho, through the COVID storm. She give perspective on imminent changes to how we will practice massage in the future.

Julie Friedman

COVID podcast Align with The Massage Business Mama Episode 007

Owner of Sol Impressions Massage and Facial Studio in Breckenridge, Colorado.  Julie talks about the difficulties she sees in regards to having staff post-COVID-19. Mainly in regards to cleaning procedures.

Cindy McDevitt

Episode 007 Align with The Massage Business MamaSpa Manager of Infinity Spa in Breckenridge, Colorado, shares her perspective on how this is affecting corporate spas.

Keisch Berrey

Episode 007: Baseline for COVID in the Massage Industry

Wildflower owner and operator Keisch Berrey seemingly wears many hats at once (business owner, highly-skilled bodyworker, holistic health visionary, entrepreneur). But her true focus is twofold and rather simple. Keisch is fiercely committed to making clients visit to Wildflower Day Spa a deeply personalized palette of experience and rejuvenation. 

When not minding the store, and guaranteeing clients a Wildflower Spa experience that captures the beauty and charm of Sandpoint, Keisch exhibits a passion for her young family, and for all the outdoor pursuits of the Northwest.

Chelsea Beers

Chelsea is a Massage Therapist, Meal Prep Coach, and owner of Living Well Like a BOSS. She’s a former pudgy party girl turned self-development junkie and passionate home cook. And she’s on a mission to prove that living and eating well can be delicious, easy, and fun! The health coach certification program she went through was Health Coach Institute.
instagram:  https://www.instagram.com/livingwell_likeaboss/
facebook:   https://www.facebook.com/livingwell.likeaboss/

We hope you enjoy this episode! And that it opens your eyes to more ways this virus has affected the massage industry than just the ways you have felt personally. We have all been rocked from this pandemic. Not a one of us left unchanged. Yet we all have such unique experiences around it. The more perspectives we can pull from, the better idea we have of what the future has in store.

Listen here: Episode 007: A Baseline for How COVID Has Affected Multiple Therapists

Episode 007: A Baseline for How COVID Has Affected Multiple Therapists

Author Profile

Ali Boehm
- Boulder College of Massage Therapy Graduate
- Nationally Certified through NCBTMB
- Colorado Licensed Massage Therapist
- Certified CranialSacral Level 1 through Upledger
- Certified Herbal Therapist through Nutrition Therapy Institute
- Certified Fujian Massage through Barefoot Masters
- Fort Lewis College - Majored in Art, Minored in Business Administration
- 6 Year Winner of Best Massage Therapist for "Best of The Boat" Competition
- Massage Business Owner Since 2008
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the.massage.business.mama

the.massage.business.mama
I LOOVE being productive! Ticking things off my I LOOVE being productive! 

Ticking things off my to-do list feels sooo good!

But this mindset can lead to serious burnout if we aren't careful! 

It's important to rest and recharge! To enjoy some "trash time!" 

My latest "trash time” has been spent enjoying Queen Charlotte on Netflix. What about you? 

#massagepreneur #mompreneur #massagetherapist #massagetherapylife #massageproblems #themassagebusinessmama
#themassagebusinessmama #alignwiththemassagebusine #themassagebusinessmama #alignwiththemassagebusinessmama #massagepodcast #massagetherapy #massageproblems #massagestudent
Attention Massage Therapists: Even we need the rem Attention Massage Therapists: Even we need the reminders! 

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Are you still wearing a mask when you massage? A Are you still wearing a mask when you massage? 

After three years of mask-wearing, I finally reached my breaking point. 

I announced to my clients that I would no longer be wearing a mask during sessions. 

I informed them that if they were more comfortable with me continuing to wear one, I was MORE THAN happy to on a case-by-case basis, but that universally it just would no longer be the norm. 

Please share where you are at on your mask working journey. 

#massagestudent #themassagebusinessmama #massagebusiness #massagebusinessadvice #massagetherapist #bodyworker
Ah, Groupon, a death sentence, or a strategical ma Ah, Groupon, a death sentence, or a strategical marketing partner? 

Depending on who you talk to, the answers varies. 

Are you ready for my unpopular opinion???

While I agree that there are some huge downsides to programs such as Groupon, I also firmly believe there are stages in a massage business when you can make it work to your advantage.

So how can you have a positive experience? Well, you must buckle down and get smart about how you approach such deals. You shouldn’t enter into an agreement without doing your homework, putting serious thought into the terms, and making sure that you are truly comfortable with all aspects of the transaction.

When I ran my deal, 1 in 3 of the clients either rebooked, purchased a gift certificate or bought merchandise. 

How's that for a return on investment???

#massagestudent #themassagebusinessmama #massagebusiness #massagebusinessadvice #massagetherapist #bodyworker #bodyworkerslife #massagediscount #massagementoring #massagepreneur
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